Introducing groundbreaking faucet innovation

 
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In 2009, when preparing to launch a new line of Touch20® faucets that keep hands free and surfaces clean, Delta Faucets decided to introduce their new product line by leveraging the social web and burgeoning mindshare of the recently opened iOS App Store.

I worked closely with a team of interactive developers to design a user experience and interface allowing users to finger paint on virtual canvases across web browsers, iPhones and BlackBerry devices. Users could then upload, share and tag their paintings. I collaborated closely with interactive developers to push the early mobile platform’s technical limitations. User interface wireframes were developed to maintain a consistent user experience between iOS and BlackBerry devices. I then developed a user interface design that maintained Delta’s identity standards while embracing the nuances of each mobile platforms. Motion graphics for the transition states between washing interactions required a close collaboration with developers to balance the user experience and a built-from-scratch custom compositing animation engine.

Client

Delta Faucet

Project Type

Mobile App

Responsibilities

• Interaction Design
• Interface Design
• Motion Graphic Design


 
Our results were anything but messy. The Make A Mess campaign and smart phone application more than exceeded the client’s expectations. In the first month of launch, the Make A Mess application had over 163,641 downloads, averaging 6,000 downloads a week, while users submitted over 9,242 “paintings” to the Make A Mess gallery.
— IP Pixel
 

Wireframe Map

Wireframe Map


Wireframe Screens


Paint, Wash & Gallery Screens

Paint, Wash & Gallery Screens